The App Economy
google

Google Launches Demand Gen Updates for YouTube and Commerce Media Suite

April 23, 2026
1 source
Google Blog
Google Launches Demand Gen Updates for YouTube and Commerce Media Suite

Story Summary

On April 23, 2026, Google announced two new Demand Gen features to accelerate customer acquisition on YouTube. The updates include expanding the Commerce Media Suite to support retailer catalogs across YouTube, Discover, and Gmail, and enabling view-through conversion optimization in Google Ads. These changes aim to increase new customer conversions by leveraging first-party data and aligning with other ad platform capabilities.

You May Also Like

Browse section
Melania Trump Wears Dior Couture at White House State Dinner for Royals
lifestyle

Melania Trump Wears Dior Couture at White House State Dinner for Royals

During King Charles and Queen Camilla's visit to the White House, First Lady Melania Trump attended the State Dinner wearing a powder pink Christian Dior Haute Couture gown. She departed from tradition by selecting a European designer instead of an American brand, continuing a pattern of mixing designers across different occasions.

Vogue·Apr 29, 2026
Far Cry 4 Director Responds to TV Boss Claiming Game Stories Are Pointless
gaming

Far Cry 4 Director Responds to TV Boss Claiming Game Stories Are Pointless

Far Cry 4 creative director Alex Hutchinson criticized Noah Hawley's comments suggesting video game cutscenes are irrelevant to storytelling. Hawley, preparing a new Far Cry series, argued that games' gameplay-focused structure makes adapting their narrative difficult. Hutchinson countered that players remain deeply engaged with stories even when skipping cinematics, emphasizing that fans want their love for games respected rather than dismissed.

IGN·Apr 29, 2026
Amazon's 2026 Gaming Week Sale Drops Resident Evil Remakes to $16
gaming

Amazon's 2026 Gaming Week Sale Drops Resident Evil Remakes to $16

During Amazon's 2026 Gaming Week Sale, the PS5 versions of Resident Evil 2, 3, and 4 remakes, along with Resident Evil 7, are priced at $16 each. IGN writer Hannah Hoolihan notes the deals allow buyers to purchase all four titles for $63.96, highlighting the remakes' high IGN review scores and recommending them for spring gaming.

IGN·Apr 29, 2026
Garry's Mod Creator Plans to Remove AI Content from S&box Main Page
gaming

Garry's Mod Creator Plans to Remove AI Content from S&box Main Page

Facepunch Studios creator Garry Newman announced plans to remove low-quality AI-generated content from the S&box main page following mixed Steam reviews citing "AI slop." The successor to Garry's Mod, released in April 2026, aims to promote human creativity despite concerns about NFT and crypto communities. Newman stated the team will take action to push obviously AI-created material off the main page while acknowledging AI as a learning tool.

IGN·Apr 29, 2026