Elavon CEO Urges Retailers to Leverage Point-of-Sale Data for Strategic Growth

Story Summary
Elavon CEO Wally Mlynarski emphasizes that retailers are underutilizing transaction data already captured by their point-of-sale systems. By analyzing sales patterns, businesses can move beyond historical reporting to make informed decisions regarding inventory management, promotional timing, and customer engagement. As digital payments evolve, transforming these everyday transaction signals into actionable insights is essential for small businesses to improve operational efficiency.





